We create characterful brands for business, using insightful research, original ideas, witty writing and thoughtful design to shine a light on their own unique identity, personality and culture. We don’t sell stuff you don’t need, use complicated words, take ourselves too seriously or take our clients for granted.
We also don’t rush into making pretty pictures, so understanding your business sector, activity, aims, people and customers is our first priority. Because it’s only once we know where you stand (through good research) that we can confidently decide where you’re heading.
When we really know you, we can create the building blocks of a characterful brand refresh which personifies and amplifies your unique strengths and personality – engaging both your customers and your team in the most appropriate and results-driven way.
Once we have created and refined the big (or small) idea for your brand, we carefully plan-up and roll-out a variety of high-impact marketing collateral at key points in the customer journey, whether for print, screen or in-person – to get your message out there.
We help businesses stand-apart with relevance, originality and creativity. Problem solving is at the very heart of our ethos and no two ideas are ever the same – so from articulated trucks to the arts, we can live, learn and apply our enquiring approach to any subject or sector. It’s what makes us tick.
The way in which our ideas come to life can vary greatly, depending upon each clients, for example – a people-focused home delivery team won’t have the same needs as a product-focused software business. But we love a good list, so here’s some of the ‘stuff’ we can provide for our clients.
Common sense and much probing (Find)
Research
Workshops
Interviews
Positioning
Strategy
Creativity and a sprinkling of wit (Write)
Brand identity
Concepts
Naming
Graphic design
Art direction
Storyboarding
Logos
Typography
Photography
Illustration
Copywriting
Tone of voice
Brand guidelines
Getting your story out there (Tell)
Campaigns
Print & editorial
Websites & digital
Social media
Film
Animation
Signage
Wayfinding
Exhibitions
Interiors